Benjamin Franklin Plumbing

Joining Benjamin Franklin Plumbing allows entrepreneurs to own a business while having the support and brand recognition of a leading plumbing franchise.

Franchise Opportunity Information

Benjamin Franklin Plumbing is the leader in residential plumbing service franchises. We help our network to grow and dominate their market by providing the tools and support necessary to overcome the obstacles of business ownership and growth within the thriving home services market.

Experienced and inexperienced business owners alike must develop systems that support their business growth. Without clear practices, established strategies, or an efficient system, revenue will stagnate and customer calls will slow to a trickle. One of the best resources an owner could ask for is a fully integrated system for business growth, and that?s exactly what Benjamin Franklin Plumbing provides with the OpX® System. This system brings together: recruiting and hiring, marketing systems, ongoing training, and a fully integrated software for franchise owner needs.

Business Description

Founded in 2001, Benjamin Franklin Plumbing currently operates approximately 399 locations across North America. With an emphasis on customer satisfaction, the brand?s highly trained and licensed plumbers offer a full range of plumbing services that meet the highest industry standards including, installation, repair, and replacement.

At Benjamin Franklin Plumbing, our continuous growth is fueled by our dedication to treating our customers right and providing the support that our franchise owners need to develop their businesses.

During our earliest days, we understood that plumbers did not have the best reputation for arriving at appointments on time. So, we decided that making it to appointments when expected would be a cornerstone of our business. Now, we are known as The Punctual Plumber®, thanks to the reputation for reliability that we have earned.

Our core customers are residential homeowners within the designated franchise territory. They are typically working-class individuals with many responsibilities in life. Their time is valuable, and they appreciate a job done right and on time the first time.

Many would be surprised to hear that industry experience is not the highest indicator of success for Benjamin Franklin Plumbing franchise owners. Instead, we find that a passion for personal and professional growth is what will drive an owner to exceed their own goals. We are looking for franchise owners with a willingness to follow a system, possess strong leadership skills, and have a passion for providing excellent customer service.

Brand Differentiators

Unique Selling Proposition:

By offering satisfaction guarantees to our customers, Benjamin Franklin Plumbing can build trust and repeat business within the community. ?A Guarantee of service you can take to the bank!?®, sets us apart from our competition and forms the very foundation of our franchise operations. In addition, because of our UWIN guarantee, customers can trust that any service problem will be resolved quickly and honestly.

By offering satisfaction guarantees to our customers, Benjamin Franklin Plumbing can build trust and repeat business within the community. ?A Guarantee of service you can take to the bank!?®, sets us apart from our competition and forms the very foundation of our franchise operations. In addition, because of our UWIN guarantee, customers can trust that any service problem will be resolved quickly and honestly.

High Margin in Private Label Products:

Benjamin Franklin Plumbing franchisees stay ahead of the competition by installing private label products. This prevents customers from comparison shopping for equipment prior to install and keeps our company name and logo in the place clients need it most?on the equipment itself.

Negotiated Pricing on Equipment & Everyday Items:

BuyMax®, saves Benjamin Franklin Plumbing franchisees thousands of dollars on products and services your business uses every day. With a group buying power of over $1.3 Billion, we can negotiate steep rebates and discounts for the entire Authority Brands franchise network. BuyMax® vendors provide discounts on nearly all expenses typical of running a business, including fleet purchases/ services, equipment, private branded products, and even benefits for employees

Plumbing Is an Essential Service:

Unlike other industries, home services are in constant demand with very little fluctuation during recent shifts in the greater economic market.

Territory Information

Territory Protection:

The average territory typically contains between 100,000 - 150,000 in population.

Available Territories:

We have many territories available across the country.

Registration States:

We will be registering in all registration states.

Multiple Unit/ Area Developer Agreements:

Yes, we offer multiple unit agreements, and we are open to area developer agreements on a case-by-case basis.

Common Misconceptions

Lack of Industry or Plumbing Knowledge:

Lack of industry knowledge is not the obstacle many franchise candidates fear it to be. Our Success Academy training platform provides all of the hard and soft skills training needed for every position in the company to ensure the customers?expectations are met and exceeded. While we do not provide a plumbing license, many franchisees who are new to this industry will choose to bring on a certified license holder that can be the qualified party for the business and supply the technical knowledge required.

Licensing:

Most states require a plumbers license. However, in most states it is not necessary for a franchise owner to hold the license themselves. There are a variety of methods to obtain an appropriate license to work within various state and local requirements. These include bringing on a licensed contractor as an employee, utilizing a qualifier or RMO, or obtaining a license through interstate reciprocity rules. Our Franchise Development Managers will explore the options with candidates and help them understand the options and how to pursue each of them.

Recruiting:

Recruiting and retention can be a challenge in the home services industry today, especially with trades. Through our brand recognition, marketing, and social media presence, we help our franchisees cast a wider net for candidate. In the interview process, we provide a superior value proposition to employees to help our franchisees beat the competition in recruiting and retaining talent. Franchise Business Consultants will work one-on-one with owners to create a recruiting campaign that fits the franchisee's needs. Through our partnership with Career Plug, our franchise owners will drastically cut down the amount of time spent posting ads and evaluating applicants. Ongoing training offered through Success Academy not only helps employees to improve, but also offers a retention tool to keep employees growing and improving their skill set. We provide myriad retention tools from affordable benefits to creative performance based and recurring compensation.

Education Process

Our discovery process is thorough and efficient. You will be kept fully up to date as your candidate moves through the steps. The process can be completed in 4-7 weeks if the candidate can meet with us for at least 1 hour per week.

We guide candidates through an interactive education process via online presentations, pre-recorded webinars, and by phone. We get to know the candidate personally, including motivations for starting a business, and understanding their long-term objectives.

Our process is seven steps:

  1. Introductory Call

  2. Educational Webinar

  3. FDD & Territory Review

  4. Validation

  5. Meet Your Team Day

  6. Executive Interview

  7. Franchise Awarded

We follow up with the consultant after each step to keep them informed of the candidate?s progress and to ensure the process is followed.

Financials
Business Overview
Year started franchising 2001
Year Started business 2001
Franchise units open 399
Number of Company units open 10
SBA Registry? Yes
Available in Canada/International No
Franchise Owners 96
Financial Requirements
Franchise Fee $43,000
Investment Range $143,273 to $286,702
Required Liquid Capital $75,000
Required Net Worth $250,000
Royalty 6%($1500 minimum)
In House Financing No
VetFran/Minority Fran VetFran
Industry Size $191+ Billion (IBISWorld)
Offer Group Health Insurence? No

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