A leading outpatient mental health franchise focused on accessible, stigma-free therapy and psychiatric services for children, adolescents, and adults.

Founded in 2015, Ellie Mental Health is transforming mental health care by combining evidence-based therapy, flexible scheduling, and a welcoming atmosphere for all ages. With a mission to reduce barriers, normalize conversations about mental health, and provide high-quality care, Ellie Mental Health offers franchisees a scalable model, strong clinical support, and robust branding. Ellie is recognized for its compassionate approach, innovative systems, and commitment to community wellness.


Ellie Mental Health offers franchise owners comprehensive support in clinical operations, marketing, compliance, and recruitment. The franchise model is designed for experienced business or clinical leaders interested in launching and scaling clinics that deliver therapy and psychiatric medication management. Franchisees leverage national marketing campaigns, centralized technology, and ongoing professional development to drive growth and positive community impact.

$207,732 to $427,337

Health & Wellness

Ellie Mental Health is rapidly expanding and offers availability in many states across the U.S.
| Financials | |
|---|---|
| Business Overview | |
| Franchise Since | 2021 |
| # of employees at HQ | 140 (per Entrepreneur, as of 2024) |
| # of Units | 196 (as of 2024, per Entrepreneur) |
| # of units company owned | 23 |
| Financial Requirements | |
|---|---|
| Initial Franchise Fee | $60,000 |
| Investment Range | $207,732 to $427,337 |
| Net Worth Requirement | $600,000 |
| Cash Requirement | $150,000 |
| Royalty Fee | 7% of gross sales |
| Ad Royalty Fee | 2% of gross sales |
| Term of Agreement | 10 years |
| Is franchise term renewable? | Yes |
| Veteran discounts | Not listed (inquire with brand) |
Focused on reducing mental health stigma and barriers to care
Modern clinic model offering both therapy and medication management
Accessible, community-oriented branding and operations
Strong support in clinic setup, compliance, marketing, and operations
Fastest-growing brand in outpatient mental health franchising in the U.S.
Open to multi-unit and area development partnerships

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