Ellie Mental Health

A leading outpatient mental health franchise focused on accessible, stigma-free therapy and psychiatric services for children, adolescents, and adults.

Introduction & Background

Founded in 2015, Ellie Mental Health is transforming mental health care by combining evidence-based therapy, flexible scheduling, and a welcoming atmosphere for all ages. With a mission to reduce barriers, normalize conversations about mental health, and provide high-quality care, Ellie Mental Health offers franchisees a scalable model, strong clinical support, and robust branding. Ellie is recognized for its compassionate approach, innovative systems, and commitment to community wellness.

Franchise Opportunity Information

Ellie Mental Health offers franchise owners comprehensive support in clinical operations, marketing, compliance, and recruitment. The franchise model is designed for experienced business or clinical leaders interested in launching and scaling clinics that deliver therapy and psychiatric medication management. Franchisees leverage national marketing campaigns, centralized technology, and ongoing professional development to drive growth and positive community impact.

Investment Range

$207,732 to $427,337

Industry

Health & Wellness

Available Locations

Ellie Mental Health is rapidly expanding and offers availability in many states across the U.S.

Financials
Business Overview
Franchise Since 2021
# of employees at HQ 140 (per Entrepreneur, as of 2024)
# of Units 196 (as of 2024, per Entrepreneur)
# of units company owned 23
Financial Requirements
Initial Franchise Fee $60,000
Investment Range $207,732 to $427,337
Net Worth Requirement $600,000
Cash Requirement $150,000
Royalty Fee 7% of gross sales
Ad Royalty Fee 2% of gross sales
Term of Agreement 10 years
Is franchise term renewable? Yes
Veteran discounts Not listed (inquire with brand)

Additional Information

  • Focused on reducing mental health stigma and barriers to care

  • Modern clinic model offering both therapy and medication management

  • Accessible, community-oriented branding and operations

  • Strong support in clinic setup, compliance, marketing, and operations

  • Fastest-growing brand in outpatient mental health franchising in the U.S.

  • Open to multi-unit and area development partnerships

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