Decorating Den Interiors
A leading home-based interior design and decorating franchise offering custom furnishings, window treatments, and personalized service for residential and light commercial clients.
Introduction & Background
Founded in 1969, Decorating Den Interiors has grown to become one of the largest and most recognized interior decorating franchises in North America. Franchise owners operate design businesses from home, providing clients with a full range of furnishings, window treatments, flooring, lighting, and accessories. The brand is known for custom-tailored design solutions, award-winning training, exclusive supplier relationships, and a robust support system to help business owners thrive in the creative industry.
Franchise Opportunity Information
Decorating Den Interiors franchisees are supported with comprehensive initial training, ongoing business coaching, proprietary marketing materials, and exclusive buying power with leading suppliers. The home-based model reduces overhead and offers flexibility. Owners benefit from branding, public relations, lead generation assistance, and a proven business model for creative entrepreneurs seeking to turn a passion for design into a successful business.
Investment Range
$45,400 to $69,800
Industry
Home Improvement
Available Locations
Franchise opportunities are available throughout the United States and Canada.
| Financials | |
|---|---|
| Business Overview | |
| Franchise Since | 1969 |
| # of employees at HQ | 31 (per Entrepreneur as of 2024) |
| # of Units | 248 (as of 2024) |
| # of units company owned | 2 |
| Financial Requirements | |
|---|---|
| Initial Franchise Fee | $39,900 |
| Investment Range | $45,400 to $69,800 |
| Net Worth Requirement | $50,000 |
| Cash Requirement | $25,000 |
| Royalty Fee | 7% of gross sales |
| Ad Royalty Fee | 1% of gross sales |
| Term of Agreement | 10 years |
| Is franchise term renewable? | Yes |
| Veteran discounts | Yes |
Additional Information
Home-based, flexible business model
Award-winning comprehensive training and business coaching
Exclusive relationships with more than 100 home furnishing suppliers
Proprietary design and marketing tools
Public relations, advertising, and lead generation support
Opportunities for creative entrepreneurs to build a turnkey interior design business
Why Choose NFA
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